iPhone 17, iPhone Air, iPhone 17 Pro Max, iPhone 17 Pro

Apple unveiled its brand new phones, the iPhone 17 series. That's three upgrades to familiar models and the all-new iPhone 17 Air, that takes the place of the iPhone Plus. If waiting in line on release day isn’t really your style, but you still want to grab one as soon as possible, you will be able to pre-order the iPhone 17, 17 Pro Max, 17 Pro or iPhone 17 Air from 10pm AEST on September 12th, before the September 19 release date.

The iPhone 17 boasts a new design with a slightly larger 6.3-inch display and thinner borders. And after a long wait (and a ton of grumbling), the base iPhone 17 finally includes a 120Hz refresh rate.

Inside, Apple’s new A19 chip is more powerful and more energy-efficient, particularly when combined with Apple Intelligence. If you're upgrading from an older iPhone, you'll see a massive jump in speed and better gaming performance courtesy of ProMotion.
About the camera, you'll find a 48MP Fusion main camera (shooting 24MP photos by default) as well as a 2x telephoto lens. The device’s ultra-wide camera also features an upgrade to 48MP, making macro photography sharper and more refined.

Thinking about picking up the iPhone 17?, don't worry about finding the perfect case, Campad Electronics, a leading Australian retailer of iPhone accessories, already has a large selection of options listed for all models, so you can ensure your phone is both safe and stylish.

2025 iPhone Pricing

Phone RRP
iPhone 17 (256GB) $1,399
iPhone 17 (512GB) $1,799
iPhone Air (256GB) $1,799
iPhone Air (512GB) $2,199
iPhone Air (1TB) $2,599
iPhone 17 Pro (256GB) $1,999
iPhone 17 Pro (512GB) $2,399
iPhone 17 Pro (1TB) $2,799
iPhone 17 Pro Max (256GB) $2,199
iPhone 17 Pro Max (512GB) $2,599
iPhone 17 Pro get redirected here Max (1TB) $2,999
iPhone 17 Pro Max (2TB) $3,799

The wait is over. Introducing the new iPhone 17 Pro, iPhone Air, iPhone 17, Apple Watch Ultra 3, Apple Watch Series 11, Apple Watch SE 3, AirPods Pro 3, and more.
— Apple (@Apple) September 9, 2025